I don’t know how much time did you have on crypto but there are 3 big groups around there:
- Bitcoiners that use Bitcoin as their base money. They want to use LN because that is the most cheap and secure way to send money over the world,
- Moneroides (?) that value their privacy and put their savings on XMR, hoping that market start to value the importance of privacy. At the moment only 10% of BTC transactions are made in XMR (without counting LN).
- Shitcoiners: usually kids or gamblers that need something for spend their time like JPGs on Blockchain or some kind of wallet that enable the worst reliable networks on the world (just take a look about ERC20 or BEP20 scams, the rest are technically pump&dumps: SOL, MATIC, TRX, etc).
You can choose where put your work. There are almost nothing with good UI on LN, if you are looking for that, better you stick with Stripe 