For dropping your link, this would very dependent on your community. I’d recommend mapping out your ecosystem (who, what and where is relevant to your work) and looking for ways and places to get involved in.
You could take interesting ideas you know of, or have found across the ecosystem and then start those conversations within your Discourse. If you lack an audience, consider wording things in favour of SEO.
It’s very easy to get classed as spammy when dropping links, so be careful!