# 发放客户周边礼品
**URL:** https://meta.discourse.org/t/giving-out-customer-swags/80940
**Category:** Community Building
**Created:** [2018年二月19日 14:13 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940 "2018-02-19T14:13:53Z")
**Posts on this page:** 8
**Page:** 1
### Author:  [@gabrieltonon](https://meta.discourse.org/u/gabrieltonon)
#### Post date: [2018年二月19日 14:13 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/1 "2018-02-19T14:13:53Z")
Hey everybody,
Discourse provides an amazing framework to gamify and motivate its most active users, but I would love to hear if you folks had any experiences giving out actual customer swags (t-shirts, stickers, free products) to your most awesome community users?
Looking back, was this a good strategy, and any suggestions or mistakes to avoid?
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### Author:  [@jerdog](https://meta.discourse.org/u/jerdog)
#### Post date: [2018年二月19日 14:27 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/2 "2018-02-19T14:27:51Z")
It is always an idea, but has to fit into budgets, who/what you are, etc.
You also have to be careful that you aren’t providing extrinsic for _everything_ and instead probably focus more on the _intrinsic_ rewards with things like swag (extrinsic) being for bigger things and that you aren’t enforcing the wrong behavior
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### Author:  [@pfaffman](https://meta.discourse.org/u/pfaffman)
#### Post date: [2018年二月19日 15:08 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/3 "2018-02-19T15:08:13Z")
I know that one of the reasons I’m here is a free t-shirt.
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### Author:  [@joebuhlig](https://meta.discourse.org/u/joebuhlig)
#### Post date: [2018年二月19日 17:06 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/4 "2018-02-19T17:06:05Z")
> [@pfaffman](#):
>
> I know that one of the reasons I’m here is a free t-shirt.
Same. I did some initial work on a Discourse plugin (that has now been officially adopted 😊) as my first foray into open source contribution. At the time I was looking to contribute plugins for a few projects as a way to drum up some business when I was jump-starting my freelance work.
The free t-shirt the team sent me was completely unexpected and immediately sold me on Discourse. I’ve been a faithful follower ever since and now have close to 85% of my business revolving around Discourse.
So, yes. I would say it was well worth it. But then again, I’m no team member. 😉
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### Author:  [@HAWK](https://meta.discourse.org/u/HAWK)
#### Post date: [2018年二月19日 18:34 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/5 "2018-02-19T18:34:46Z")
Yup, I’ve done it in many communities (including this one). If you are genuinely giving someone a gift to thank them for their work and to make them feel good, then I support it. If you hope it will motivate members to contribute value back, it almost certainly won’t work.
Both examples above (Joe and Jay) were _already_ valuable contributors.
If you want to read more about swag and other extrinsic motivators, have a read of the Motivations and the Benefits and Incentives chapters of this resource that I wrote last year: [Building Community Superuser Programs That Succeed](https://www.feverbee.com/superusers/)
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### Author:  [@pfaffman](https://meta.discourse.org/u/pfaffman)
#### Post date: [2018年二月19日 19:26 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/6 "2018-02-19T19:26:21Z")
> [@HAWK](#):
>
> Both examples above (Joe and Jay) were already valuable contributors.
Well, I didn’t really feel like much of a “valuable contributor” at that point. I think that I’d contributed a trivial plugin, perhaps, though I don’t really know what the trigger was. And though my remark above was somewhat tongue-in-cheek, getting that shirt totally made my week and was a damn good investment, if I do say so myself.
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### Author:  [@mikechristopher](https://meta.discourse.org/u/mikechristopher)
#### Post date: [2018年二月19日 20:06 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/7 "2018-02-19T20:06:02Z")
And there was me thinking i was special for getting a t-shirt 😉 it was however worth every penny paying the uk custom charges on it lol
I think give aways are a fantastic idea if you can fit it in a budget especially branded gear. Everytime i wear my discourse tshirt people ask me what it is - so is a good subliminal marketing tool 🙂
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### Author:  [@HAWK](https://meta.discourse.org/u/HAWK)
#### Post date: [2018年二月19日 20:10 UTC](https://meta.discourse.org/t/giving-out-customer-swags/80940/8 "2018-02-19T20:10:19Z")
> [@pfaffman](#):
>
> Well, I didn’t really feel like much of a “valuable contributor” at that point.
Perhaps I should have said “both examples were always going to be valuable contributors” – i.e. you were motivated by something other than the tshirt.
> [@mikechristopher](#):
>
> Everytime i wear my discourse tshirt people ask me what it is - so is a good subliminal marketing ploy
And this too.