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[Falco]

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Information Overload - Some insight through qualitative interviews

Hi I’m gaining some insights that might be useful to some community owners. As a part of project I’m working with a startup that makes juice cleanse kits. They are very successful since slow juicing is a new and hip health trend, and the startup has a big following on Facebook and Instagram. This start up want a community site were they can offer customer support, share recipes and discuss slow juicing. The demographic is women between 20 and 40 (70%). We asked around 200 customers if they wer…