# Promotion over Discourse

**URL:** https://meta.discourse.org/t/promotion-over-discourse/57367
**Category:** Site feedback
**Created:** [14.Февраль.2017 16:34:49 UTC](https://meta.discourse.org/t/promotion-over-discourse/57367 "2017-02-14T16:34:49Z")
**Posts on this page:** 1
**Showing post:** 6

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### Author: ![HAWK](https://sea3.discourse-cdn.com/meta/user_avatar/meta.discourse.org/hawk/32/86627_2.png) [@HAWK](https://meta.discourse.org/u/HAWK)
#### Post date: [15.Февраль.2017 21:27:50 UTC](https://meta.discourse.org/t/promotion-over-discourse/57367/6 "2017-02-15T21:27:50Z")

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It’s important to remember that people will only join your community if there is value in it for them. We’re all busy – what problem does your community solve for someone that will make it worthwhile for them to sacrifice time?

The way to get any community up and running is to soft launch to a beta group of founding members. Those should be people that you already have a really strong relationship with. They essentially form a micro-community, to which you keep adding.

> [@Mittineague](#):
>
> Some might consider it a bit “wrong” but if there aren’t enough Staff to start interesting topics, I don’t think posting under alias accounts is all that bad in giving the impression of a larger community than there is.

I consider it a bit wrong. 😛

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