# Why is the account confirmation email so plain?

**URL:** <https://meta.discourse.org/t/why-is-the-account-confirmation-email-so-plain/166052>\
**Category:** UX\
**Created:** [October 2, 2020, 8:28pm UTC](https://meta.discourse.org/t/why-is-the-account-confirmation-email-so-plain/166052 "2020-10-02T20:28:36Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![Richie](https://sea3.discourse-cdn.com/meta/user_avatar/meta.discourse.org/richie/32/115110_2.png) [@Richie](https://meta.discourse.org/u/Richie)\
**Post date:** [October 2, 2020, 8:28pm UTC](https://meta.discourse.org/t/why-is-the-account-confirmation-email-so-plain/166052/1 "2020-10-02T20:28:37Z")

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Hi everyone,

The notification emails, digest emails, etc, are all beautifully designed and look amazing on any device.

But why is the email that gets sent to confirm your new account so _very_ plain in its formatting and design? 🤔

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**Author:** ![awesomerobot](https://sea3.discourse-cdn.com/meta/user_avatar/meta.discourse.org/awesomerobot/32/142900_2.png) [@awesomerobot](https://meta.discourse.org/u/awesomerobot)\
**Post date:** [November 26, 2020, 3:28am UTC](https://meta.discourse.org/t/why-is-the-account-confirmation-email-so-plain/166052/2 "2020-11-26T03:28:27Z")

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I’m not 100% sure if it’s the historical reason for it… but the confirmation email is critical to creating an account and plaintext emails are less likely to be filtered into spam.

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<div class="post-metadata">

**Author:** ![Richie](https://sea3.discourse-cdn.com/meta/user_avatar/meta.discourse.org/richie/32/115110_2.png) [@Richie](https://meta.discourse.org/u/Richie)\
**Post date:** [November 26, 2020, 9:50pm UTC](https://meta.discourse.org/t/why-is-the-account-confirmation-email-so-plain/166052/3 "2020-11-26T21:50:25Z")

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Understood, makes perfect sense 👍🏻