Adsense GDPR notification popup not display

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In a support thread titled ‘Adsense GDPR notification popup not display,’ Vico_Vo reports that the GDPR notification popup isn’t appearing for European users, causing Adsense ads to not display in that region despite being enabled in settings. anon65426961 responds by directing them to Google’s official guide on updated policies, highlighting the new IAB TCF requirement: publishers must use a Google-certified CMP (Consent Management Platform) to serve ads in the EEA or UK. The guide also clarifies that Google supports publishers working with non-TCF-registered ad tech providers via the Additional Consent specification, and Google-certified CMPs are assessed for correct implementation of this specification — though not for full TCF or legal compliance. Vico_Vo thanks the responder for the help. The discussion centers on resolving GDPR-compliance issues affecting ad visibility in Europe, with emphasis on CMP certification and policy updates.

1

Adsense GDPR notification popup not display. Can you help me?

I have enabled this notification in adsense settings. But it doesn’t show up on my site for users in Europe. So adsense ads are not displayed to users in this area.

2

Have you seen this guide?

There are some changes being implemented with policies for this so you may need to update more information/settings to make sure this will work in Europe.

## New IAB TCF requirement

Publishers will need to ensure they are working with a Google-certified CMP when serving ads to users in the European Economic Area or the UK. Google-certified CMPs are assessed by Google against Google certification criteria focused on TCF compliance. If publishers using the TCF also work with ad technology providers that are not registered with the TCF, Google supports that today—through our Additional Consent specification—and will continue to do so. Our CMP assessments will check that CMPs supporting our Additional Consent specification can do so correctly. Successful review of a CMP against the Google-certification criteria will make that CMP available in our list of Google-certified CMPs. Google does not check CMPs for full compliance with the TCF or applicable privacy laws.

3

Thank you very much