Demande de taille de publicité « fluid » pour DFP/Ad Manager

Soutien
1

Unless I am overlooking something, there is currently no way to serve native/responsive ads from Google Ad Manager. The only options are for fixed sizes.


The line in the Google Publisher Tag looks like this for native/responsive only:

googletag.defineSlot('/123456789/ad-unit-code', ['fluid'], 'div-gpt-ad-987654321-0').addService(googletag.pubads());

And looks like this for mixed sizes including native/responsive:

googletag.defineSlot('/123456789/ad-unit-code', [[320, 50], 'fluid', [120, 90]], 'div-gpt-ad-987654321-0').addService(googletag.pubads());

I know I could manually put the full tags wherever I want with theme components, but then I wouldn’t get any of the other plugin features like no ads for certain groups, etc. I would be hugely appreciative if this size option could be added to the plugin.

2

Is that not this?

Or at least the right topic to be asking in?

3

No, that is for AdSense which does have a responsive size option in the plugin. DFP/Ad Manager is a different platform with different settings.

4

I’m aware that DFP is a different branch of their advertising platform, but it can also show Adsense units.

There was a specific change made to the adplugin when sizes aren’t specified which prevents the DFP unit from being seen:

5

I’m not using AdSense at all so that doesn’t help me. I show custom native ads and ads from a different network, which are all served through DFP. The size code for these in DFP is ‘fluid’, but this isn’t currently an option in the ad plugin.

The only way I can get them to display is to assign them an incorrect fixed size in DFP and then override the CSS in a custom theme. This does work in limited cases, but it’s an ugly hack and not very scalable.

6

When I tried to add responsive ad sizes to DFP in 2017, there was no “fluid” option. I’ll have to look at how it works, and keep in mind that AdSense responsive ads changed recently.

8

Is there a reason for the plugin to be setting sizes at all? I noticed in the other topic you said that if multiple sizes are set it rotates through them evenly. This explains another problem I’ve had and is behavior I don’t want. If I have 10 ads in size ‘A’ and 1 in size ‘B’, I don’t want those sizes to have equal representation.

I already have very granular control over everything in Ad Manager, so I really don’t need or want the plugin to do anything more than display the ad units from the tags I generate. Is there a way to do this and just display it in an empty, unsized div?

9

@torsi J’ai ajouté la prise en charge de la taille d’annonce fluide dans le plugin. Lorsqu’elle est sélectionnée, aucune largeur ou hauteur n’est définie sur le conteneur. Je vous serais reconnaissant de bien vouloir le tester.

J’ai passé la majeure partie de mon temps à essayer de configurer une annonce fluide dans Ad Manager, mais je n’ai pas réussi à comprendre comment faire. Je suis bloqué à l’étape « Ligne d’annonces » après avoir défini ma création native en HTML + CSS. J’ai une commande pour cela, j’ai une unité d’annonces pour cela, mais le système continue d’indiquer qu’une création est nécessaire. En regardant la page de la ligne d’annonces, je ne sais absolument pas quoi faire. Je ne peux donc que confirmer que le plugin ne définit ni largeur ni hauteur sur le conteneur, mais je ne sais pas comment voir une annonce fluide délivrée par Ad Manager. Si cela ne suffit pas, j’aurai besoin d’aide avec Ad Manager.

10

Oui, cela fonctionne maintenant. Merci beaucoup !

Je peux également confirmer que faire fonctionner les éléments de ligne de flux dans Ad Manager est d’une obscurité agaçante et mal documenté. Vous devez cibler explicitement toutes les publicités vers les unités publicitaires, sinon elles ne seront pas reconnues.