Sharing retention data (Google Analytics cohort analysis)

[charleswalter]

Not sure if there’s an appropriate category for discussing performance data (perhaps UX), but was curious to hear what others have found.

We seem to do a good job at attracting website visitors, but it very difficult for us to get them to come back (or register). Would anyone else be interested in sharing their weekly cohort analysis report from Google Analytics for benchmarking purposes?

Note that in week 1 after first vist, we see roughly 1/40 users coming back to the site. By week 7, we see less than 1/200 users coming back.

This very well may be expected behavior for communities, but would love to see what others are seeing, and any ideas for improving these metrics.

[DiscourseMetrics]

Hi @charleswalter!

Here’s mine:

I have higher retention, but I think the numbers will depend a lot on what type of forum you have.

Here’s my chart of user growth this year.

As you can see, I did something in that doubled my signup rate overnight in February. I’m sharing how I did it and many more tips on how to increase engagement and retention in my free newsletter at discoursemetrics.com (use the form on the right side of the page).

I’m still working on growing engagement by trying different things, but I think I’m on the right path:

(Get this and many other charts for your own community at DiscourseMetrics.com)

[BCHK (Bcguy)]

哇——那些足球统计数据的讨论似乎很吸引人！做得非常好。自 2017 年上次发帖以来，它是否一直保持着？

这是我在一个使用 discourse 的网站上的一些数据：

这引出了另一个问题/功能集……

Discourse（公司）在每个 Discourse 论坛的每个管理员界面上都有一个复选框，允许你分享通过管理员界面收集和共享的论坛统计数据（匿名，因此不会识别你的特定网站）——到一个由 Discourse 管理的主服务器，该服务器将提供关于你的网站互动、增长、细分等的见解和比较——与其他所有 Discourse 论坛相比。这有点像一个众包洞察功能，可以帮助网站了解其论坛与其他论坛相比的状况，并允许管理员在特定类别中自我识别（例如，一些标准的行业分类——与医疗保健、游戏、体育等相关的论坛）。

我只是在寻找可以加快学习周期并最终提高所有基于 discourse 的论坛成功率的方法。这似乎是 Discourse 想要提供的东西，并且让他们有另一种方式来帮助用户和论坛管理员，并加快我们所有人的创新速度。

[SaraDev (Sara Devlaeminck)]

我想补充一点，我们还有一个用于 同期群分析 - 每月用户活动 的 SQL 数据探索器报告，您可以直接通过 Discourse 运行。

该报告将帖子创建视为用户在某个月内活跃的标准，但也可以根据您希望在网站上跟踪特定类型留存数据的方式对报告进行进一步修改。