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[Moin]

This topic reminded me of this blog post

8 Tips to Improve Your Community’s SEO

@justin

1. Start truly helpful discussions

With the quality and relevance of your site’s discussion content as top priority in the eyes of search engines, the best way to improve your site’s SEO is to start, moderate, and curate valuable discussions. This can range from user-to-user support, asking and answering questions, or sharing thoughts on a relevant topic to stimulate conversation.

If a conversation is a match for a user’s search intent, it’ll increase the click-through rate from the search engine results page (SERP) and the chances someone will link to your forum in a natural way.

@justin

7. Research keywords for important discussions you’re seeding

Seeding discussion is an important part of starting any community. Nobody wants to join a ghost town, right? One tactic to employ when seeding this content is researching relevant keywords to target. You can use a paid tool like Ahrefs, SEMrush, or Moz to dig into the keywords other sites are targeting, or you could use a free tool like Google Trends to find out what people may be searching for. The point here is to try to target topics those interested in your niche will be looking for. Don’t forget to write the content in a way that starts a discussion while also providing valuable information to any visitors.