How to insert a system variable in a post?

I would like to insert a system variable in a post (for example site_name).

If our site_name is OJODIGITAL, I had expected that when I insert in a post this text site_name would have been substituted for OJODIGITAL, but it is not.

Hello friend, in our site %{site_name} you can see ….

I have seen this kind of constructions in text customization messages (site adjustments/Customize/Text).

Is it possible to do that? How?

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This is not possible at the current time.

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Ok thank you, i will add it as a feature improvement then.

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In the meantime, you may be able to use javascript.

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Thank you very much, mark.

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