What are best practices for encouraging / enforcing profile pics?

Here’s a tactic that others can use.

I customized the welcome message to say the following:

Choose one of these popular first steps to take next.

You can also learn how to use our website features by starting an interactive tutorial or reading the new user guide.

Providing a direct link to the page where users can add a profile picture in the first message they received has helped. It’s a step that most people are familiar with given other social media platforms, so they were able to figure it out pretty easily.

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