Recently we upgraded our forums to the new version of Discourse and we’ve been thinking of ways to drive engagement (actually getting folks to USE the forums, not just register).
We came up with the idea for a contest - and I wanted to share it with you to see if you want to steal the idea, riff on it, or perhaps offer some advice on how we can make it even better next time.
Context - we’re a marketing agency, so we have resources available like design, programming, SEO etc to throw into a prize pool (things hopefully our community wants and needs).
What we did was this:
We took a tiered approach
No matter what, we offered $500 as a prize for anyone who introduced themselves.
But if we got over 50 intro’s we bumped the prize to $1,000 of agency work
100 was $2,500 and over 100 was $5,000
It was the first time we did it (and ran it for a week) and we got over 50 engaged users!
Here is the thread: Introduce yourself 2023 - get to know the REW Community members! - REW Chat - Real Estate Webmasters Forum / REW Community
Anyways, I thought I’d share to see if anyone could use this idea to build their community, and would welcome feedback on how we could do it better next time.
check out the fun prize draw video at the end of the thread as well